AI Trends Report
CONTENT MATTERS 2023
Last quarter, we revealed in our Content Matters: Martech Trends Report the extent to which generative AI is already being used in marketing organizations. Across companies of all sizes, types, and industries, we found AI tools are being...
Introduction
How teams use AI
Frequency of AI use
AI tools used
AI use expectations
Spending on AI
Conclusion
Methodology & Demographics
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